Building for the web
Choices to make early, big and small, that keep paying out for years.
Reflections on thirty years in tech: as a writer, a designer, a developer and a user.
-
The three digits nobody reads
The status codes every page carries, where the numbers came from, and the ten worth knowing
-
Every plugin is code you did not write
What a plugin really is, and why this site has none
-
The email address people write to
Why one email address, why hello@, and why not a contact form
-
The page nobody designs
What to put on a 404 page, whether a joke belongs there, and when to redirect instead
-
The page only one program can read
What a page builder does with your content, and what it costs to get it back
-
The promise in every link
How to write a link, and why a web address should outlive the page
-
The keys, and who holds them
Passwords, two-factor, and the question nobody asks: whose name is the account in
-
Nothing to accept
Why this website has no cookie banner, and what it would cost to need one